Within each advertisement there are signs of societal influence. There is only one advertisement that immediately comes to mind that argues against that statement. That is the Bailey's Irish Cream advertisements, which depicts young adults in a social party setting usually about to make another round of drinks when one person suggests; in some way relative to the commercial, to drink responsibly.
In particular one commercial, depicts socialites about to make drinks. But , first they pick the designated driver...
Although, this could happen in real life it normally doesn't. However, with the Bailey's commercial, the company is promoting a positive light to drinking. With this instance they are trying to influence societal decisions. On the contrary, even though ads are clearly inspired by true life, it is evident that ads have the potential to change the future!
Wednesday, February 6, 2008
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P.N.*
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12:28 PM
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2 comments:
I agree that ads have the potential to change. I'd like to see more companies taking advantage of that potential for societal goods (like designated drivers).
I totally agree with with Portia's point of view. I do believe that companies should take advatage of improving society with advertising. I believe advertising has a great influence on soceity and its a great tool to enrich and enhance our society.
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